They were fans of a certain musical genre or artist, but most of all, they were fans of music festivals to consume and experience music. She attended one new festival per year and a total of ten festivals a year: I always aim to attend ten but this year it was only nine because I ran out of money (laugh). Festival attendance also increased fans' well-being (cf. Career development and fandom are related concepts. 4, pp. Ticketmaster / 6th June 2019 Festival Finder State of Play Reading & Leeds is the most attended festival Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Profit from additional features with an Employee Account. 1275-1298. But the music festivals that have achieved a cultural cache are unlikely to recede from relevance anytime soon. Chart. Interviewees were aware that their own behavior influenced others since the positive state of mind spread around the attendees. current data from the United States and around the [Online]. Teosto (2018), Keikkakartta [Map of Gigs], Finnish Composers' Copyright Society Teosto, Helsinki, available at: https://www.teosto.fi/keikkakartta (accessed 28 August 2020). 2, pp. 119-150. 4, pp. Dimensions of football fandom in Poland, International Review for the Sociology of Sport, Competing priorities as constraints in event travel careers, The consumption of music as self-representation in social interaction, Introduction to the special issue: music and tourism, A review of festival and event motivation studies, Festivaalibarometrin 13 000 osallistujaa kertoivat suuresta ikvstn festivaaleille [13 000 respondents of the Finnish Festival Barometer describe their intense longing for festivals], The role of festivals and events in the regional development of cities cases of two Finnish cities. His background is in sociology, and he is specialised in tourism and leisure studies. Long Waits, Short Appointments, Huge Bills. 2, pp. Don Smiley, the CEO of Summerfest, which takes place over 11 days each year in Milwaukee, says his organization has adapted to changing times to keep the annual event relevant. Then you can access your favorite statistics via the star in the header. The evolution of active-sport-event travel careers, Tramps like us: Music and Meaning Among Springsteen Fans, Examining the festival attributes that impact visitor experience, satisfaction and re-visit intention, Sport fan attachment and the Psychological Continuum Model: a case study of an Australian football league fan, Understanding Fandom: An Introduction to the Study of Media Fan Culture, Popular Music Fandom: Identities, Roles and Practices. Get full access to all features within our Business Solutions. As music festivals have taken off in popularity, these kids of experiences have become a key feature of cultural life in America. Sziget Festival Record attendance: 565,000 22 No. "Largest Music Festivals in The United Kingdom in 2019, by Audience Capacity. Getz, D. (2008), Event tourism: definition, evolution, and research, Tourism Management, Vol. (1988), The Ulysses Factor: Evaluating Visitors in Tourist Settings, Springer-Verlag, New York, NY. Attendance rates for people aged 15 and over living in greater capital cities were higher when compared with people living in other regions of Australia. Both quantitative and qualitative data and methods were used in the study. (2016) and Getz and Andersson (2020) defined career progression stages from introduction to mature career or lifestyle. 41-60. Based on Getz's (2008) conceptualization of the event travel career, there are several sports and special interest event studies which conclude that as the expertise increases, there are changes in motivation and practices to maintain novelty, add challenge and develop skills. 1408-1432. Fan practices include the production of fan culture, like writing fan fiction and communicating on the Internet about the fan interest, as well as consumption practices like collecting items related to fandom or attending events, and travelling because of it (Bolderman and Reijnders, 2017; Duffett, 2013, 2014). Larsen et al. Specifically, it outlines: 1. And alongside their rise in popularity, hundreds of smaller, niche or genre-specific festivals have flourished. 6 No. 211-220. Firstly, buying tickets in good time for festivals that would be sold out, and planning the travel and accommodation, especially in the case of festivals abroad to save money. Sofia, on the other hand, set targets for her festival attendance. 0000002272 00000 n [3] Formerly known as Woodstock Festival Poland, Pol'and'Rock is one of the largest free music festivals in the world and was previously the largest open-air festival in all of Europe. 270-283. Sandelowski, M., Voils, C.I. 74-85. 29 No. Kinnunen and Haahti (2015) estimated a few years ago that the number of festivals is something between 500 and 800, and Finland Festivals, the umbrella association of 79 Finnish festivals, reported over 2 million festival visits in 2019 (Finland Festivals, 2020). These are, on the other hand, core constituents of social sustainability as defined by Quinn and Wilks (2016) and Rihova et al. Pearce, P.L. 23-39. Juxtaposing these concepts in the context of frequent music festival attendance helps understanding an important festival audience segment that is valuable for the festival atmosphere (Kim, 2004; Prentice and Andersen, 2003), and music tourism in general (Bolderman and Reijnders, 2017; Lashua et al., 2014). Get the best reports to understand your industry. However, there were approximately 50,000 individuals participating in the festival since the same people attended the festival for several days. Her focus areas are festival audiences and their experiences. It is important to note that these studies are related to being an active sports participant (not a spectator); that is, a runner, cyclist and so on. 211-226. At the camping site, people chilled out to the point that they might not even enter the festival area (cf. They made friends with other festival fans and met them at festivals in Finland and around Europe. Lamont, M., Kennelly, M. and Wilson, E. (2012), Competing priorities as constraints in event travel careers, Tourism Management, Vol. 0000045572 00000 n : A Record-Linkage Analysis of University Faculty Online Survey Response Behavior, San Jos State University, San Jos, CA. proper attribution to Statista. To scrutinize frequent festivalgoers' motivations and practices in more detail, interviews of eight frequent music festivalgoers were conducted in October 2017. 4, pp. Big events are back. 67, pp. 485-501. Along with the growth of live music consumption, the number of music festivals has also multiplied for several decades (Webster and McKay, 2016), and the attendance figures are remarkable (Finland Festivals, 2020). 3, pp. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Simply copy the HTML code that is shown for the relevant statistic in order to integrate it. Antti Honkanen is Director of the Multidimensional Tourism Institute (University of Lapland). 9 No. Kinnunen, M., Luonila, M. and Honkanen, A. Profit from the additional features of your individual account. 0000004505 00000 n We stuck to our own blueprint and we havent changed a whole lot, he says. 1068-1079. Currently, you are using a shared account. Getz, D. (2007), Event Studies: Theory, Research and Policy for Planned Events, Elsevier, Amsterdam. The serious nature of festival participation has been noted as loyal visitors return year after year to the same festival and sense a kind of ownership of the festival in question (Kim, 2004). Benefits like enjoyment and pleasure were gained from attendance, also well-being and getting energy for everyday challenges through social festival experiences (see also Meretse et al., 2016). However, for 34% of planners, it's virtual event attendance, as statistics confirm. When publishing one of these graphics, 1, pp. Frequent festivalgoers were open for social interaction to nurture the sense of community and belonging (see Social practices). There is a scarcity of research scrutinizing both career development and fandom in the festival context within the same study, and festival attendance as part of music tourism is an under-researched area. Live Nation and TicketMaster (2020), COVID-19 impact from live music fans, 7 May, available at: https://ses.se/wp-content/uploads/2020/05/Supplemental-Fan-Survey-Data1.pdf (accessed 5 January 2021). Most successful worldwide music tours of all time as of November 2019, based on gross revenue (in million U.S. dollars) Highest grossing festivals worldwide in 2019 Highest grossing festivals. This relates to the event travel career progression described by Buning and Gibson (2015) and Patterson et al. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Theyll fly to a show, get paid six figures, fly home, Bahl says. 64-83. Interviewees pointed out how festival behavior comprised a code of conduct one should follow so that other people should be considered. Greene, J. (2019a), Segmentation of music festival attendees, Scandinavian Journal of Hospitality and Tourism, Vol. Finland Festivals (2020), Festivaalien kyntimrt 2019, [Amount of festival visits 2019], available at: http://www.festivals.fi/tilastot/festivaalien-kayntimaarat-2019/ (accessed 28 August 2020). Thats what we try to offer., The Newport Folk Festival, which started back in 1959, is another one that has managed to adapt enough to remain a draw to crowds without compromising its vision to meet to attract corporate sponsorships. All the participating festivals used Facebook for the survey publicity and some of them distributed the survey link in Instagram as well. (March 3, 2020). During the festival, attendees feel strong, if only temporary, social links among complete strangers (Rihova et al., 2015, p. 79) inside festival communitas that is free of everyday social and economic constraints. please visit our agency website, Your contact to the Infographics Newsroom, Find your information in our database containing over 20,000 reports, Our infographics team prepares current information in a clear and understandable format, Relevant facts covering media, economy, e-commerce, and FMCG topics, Use our newsletter overview to manage the topics that you have subscribed to. The lineup was headlined by Dashboard Confessional and G. Love & Special Sauce, and included Big Head Todd and the Monsters, Serena Ryder, Army Navy and The Appleseed Cast. 32 No. Interviewees were selected from those respondents of the Festival Barometer 2016 who had attended at least nine festivals a year and who had left their contact information for a possible interview. Music itself has changed, as well, making festivals a bigger attraction for listeners. Modern music festivals in the U.S. grew out of the establishment and ethos of Woodstock. This leads to changes in motivations for participation, like in the event travel career, most probably towards social benefits and well-being. renato's palm beach happy hour Uncovering hot babes since 1919. Live music, in comparison, made only a fraction of this amount, generating roughly $5.5 billion the year before the pandemic started. Getz, D. and Andersson, T. (2020), Testing the event travel career trajectory in multiple participation sports, Journal of Sport and Tourism. Motivation changed with expertise: for instance, festival fans wanted to maintain the aspect of novelty (Getz, 2007; Getz and Andersson, 2020) by visiting new festivals in different locations. Additionally, socialities influence travel careers as the same interests create friendships among enthusiasts (Getz and Patterson, 2013). Pearce, P.L. In, Statista. As the motives for attendance are changing, the commitment and loyalty towards festivals increase, leading to frequent festival attendance. (2005), Developing the travel career approach to tourist motivation, Journal of Travel Research, Vol. 0000002309 00000 n Third, the participation motive might be the fan interest towards music festivals in general, to experience festival communitas whose members are more open to participate in collective actions and shared enjoyment than in normal circumstances (Kinnunen, 2018, p. 106), thus fulfilling social and hedonistic needs and aims. Feel free to contact us anytime using our contact form or visit our FAQ page. They become something thats ingrained into the culture.. As soon as this statistic is updated, you will immediately be notified via e-mail. Frequent festival attendance is a leisure career (contrary to a work career) that can be developed, consciously or unconsciously. Stebbins, R.A. (1992), Amateurs, Professionals, and Serious Leisure, McGill-Queen's University Press, Montreal. Bolderman, L. and Reijnders, S. (2017), Have you found what you're looking for? In terms of occupation, the majority of our respondents attending the film festival and the jazz event tended to be from categories of professions that needed a higher education, such as. Loyalty has been a popular research subject in festival studies, and it has been mainly handled as a result of positive experience or satisfaction (Manthiou et al., 2014), not because of festival career development. Use is, however, only permitted with The average number of festivals they attended in a year was 2. Learn more about how Statista can support your business. The quantitative data included results of the Finnish Festival Barometer web survey from the year 2016, altogether 3,322 responses. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Get full access to all features within our Business Solutions. Nordvall, A. and Heldt, T. (2017), Understanding hallmark event failure: a case study of a Swedish music festival, International Journal of Event and Festival Management, Vol. 1, pp. Ultimately, a festivals success comes down to the lineup. 5, pp. Music-related fandom has been previously investigated in relation to artists (Cavicchi, 1998; Henry and Caldwell, 2007; Vroomen, 2002) and specific musical genres (Hill, 2016; Sinclair and Dolan, 2015), but not so much in relation to music festivals in general (exceptions include Jones, 2015). Finally, knowledge about different festival areas grew among frequent festivalgoers and they did not need festival area maps unless there had been major changes in their favorite festival. 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