Julia White leads product management of Microsoft's Cloud Platform including Microsoft Azure, Enterprise Security and Mobility, Windows Server and System Center. How one of the UKs most famous voices is helping build a more accessible workplace. By Julia White Corporate Vice President, Azure, Microsoft Corporation. Twitter user Brian Barker (@peachorchid) summed it up for most people: Julia White looks like she arrived from some cool sci-fi future in her leather jacket to stop us from destroying ourselves #cloudformobile,tweeted. Im really at the heart of worldwide software developers. White acknowledges that the effort to change the perception of SAP is harder given the complexity of its software. Learn a new digital skill by taking one of our certificate courses in-person or online. Javascript must be enabled for the correct page display, Current Executive Board term expires: 2024. In 1999 - before the tech bubble burst - White left the Bay Area to attend Harvard Business School. Read more, Corporate Vice President, WW Retail & Consumer Goods Industry, Welcome to 2023a new year packed with opportunities (and challenges) for all of us in the retail industry. Change is uncomfortable, she said, dribbling the soccer ball under her desk. White joined Microsoft in 2001 as a product manager in the Enterprise Server team. with 23 comments, Feb 28, 2023 Anderson will become the president of Products & Services at Qualtrics, which is owned by SAP. General Manager at Microsoft Developer United States. Thats also why we bought [cross-platform software company] Xamarin, because we want to make sure developers have a great way to build for both iOS and Android. Is Office exec Julia White the face of a new Microsoft? "The fuel to the fire is focusing on growth.". White is experienced in helping lead successful business transformations. I think Julia White's very cool leather jacket should have its own Twitter account, tweeted Mashable editor Lance Ulanoff at the recent Office for iPad launch event in San Francisco. Culture, in this case, is not the term typically espoused by the technology community, but rather a shiftexplainable only through the leaders who inspired and manufactured the change in the first place. At Microsoft, we see a lot of large teams and companies. In this function, Julia is responsible for the value proposition of the Cloud Platform, global go to market strategy, customer engagement and evangelism. Even though the project didnt work out, White saw a glimpse of how we could change the way people communicate with each other and with technology. She had also dipped her big toe into the seemingly limitless mid-90s tech industry in Silicon Valley. But Don entrusted me with some big tasks and decisions early on that demonstrated to me the value of knowing when to step back and trust employees to do the best job they can. 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New York, Whites father was a mechanical engineer who ran the local nuclear power plant. She was born "in a potato-growing area of Idaho. . That is a bit of a new thing. Get the best of Windows Central in your inbox, every day! The San Francisco launch event for Office for iPad was Satya Nadellas first appearance as the CEO of Microsoft in the Bay Area tech industry and media epicenter. It's why White and others often refer to it as "mission-critical" software. She started at the company as Product Manager in the Windows Server division. I left Whites office evaluating my own career and thinking about ways to push forward and innovate. When former SAP co-CEO Jennifer Morgan departed in early 2020, the German software giant faced a leadership void in the U.S. at a particularly perilous time in the company's 49-year history. Microsoft builds communities and Microsoft acquires communities. Were not into taking over vertical after vertical. Some have moved to new locations during the pandemic, which will cause longer commute times when returning to the office. Five years ago, if you were in tech back then and you thought about Microsoftand Visual Studio in particularyou would say Well Visual Studio is Windows only. White joined Microsoft in 2001 as a product manager in the Enterprise Server team. White had found a path that combined her passion for communications with an industry that allowed her to flex her outsized ambition. The digital version appeared onstage. That seam also comes through in what we do with developers. You can review our privacy policy to find out more about the cookies we use. Five years ago when we first started our open source journey with Azure, one of the biggest challenges we had is this strong notion that Microsoft = Windows. Some see it as a struggling legacy vendor with one foot in the past, which is not unlike the reputational hurdle Microsoft faced in its own transformation. But I led Exchange for four years and then, two years ago, picked up my current job responsible for Technical Marketing across the Office team., One of Whites priorities when she took over Office 365 marketing was focusing her team on talking to IT Pros about moving to the cloud. "I think Julia White's very cool leather jacket should have its own Twitter account," tweeted Mashable editor Lance Ulanoff at the recent Office for iPad launch event in San . Why? "BRAINSTATION" and the BrainStation Logo are trademarks of BrainStation Inc. All Rights Reserved. Microsoft is moving forward: not because were not happy about our past, or because we dont think weve changed the world, but the next chapter is going to be different by design. That is essentially unheard of. How a veteran entrepreneur is helping Microsoft double down on startups. "It's really a journey underway that I'm joining. (Was this email forwarded to you? But the discussion of the open source roadmap didnt really happen in the open. Liuson stops for a moment to take a breath. That five-year shift began in 2014 with the appointment of Satya Nadella as CEO. How Many Computers Do You Have and What is Their Purpose? Our award-winning bootcamps will help you launch a new career in tech in-person or online. Shes never been afraid to challenge the conventional thinking and stand out from the crowd. It's all about transparency and communication. Julia White is Chief Marketing and Solutions Officer and member of the Executive Board at SAP SE. But first, we need to talk about it. Over the next four years working with Don, I learned that in order to be a successful leader and CEO, you need to be truly passionate about your company and business. Employees have grown accustomed to remote work over the past year and it is not a habit that most employees will be able to easily break. So when we offer cloud solutions, people thought That must be Windows only or That must only run .NET code. I would say, no! SAP announced White's new role alongside the appointment of Scott Russell to its executive board, who has been president of SAP Asia Pacific Japan and APJ. All Content BrainStation Inc. 2015-2023. Register here. Learn about who we are, our vision and how were changing the future of work. Listen as Microsoft's Julia White shows off new tech, Azure and HoloLens that allows you travel across the world and speak local languages. You can see what we have done in the developer space as a part of the overall transformation journey. We still talk about the notion of an open source developer, but every developer is using open source in some way shape or form. After spending a couple of years building up Quicken, White moved to a hand-picked startup team to create a new web-based Quicken experience that would render the existing version irrelevant. Fortunately, there were a lot of open source projects for us to go look at and learn from. As for Microsoft, the company confirmed via a spokesperson to ZDNet that it is conducting an internal and external search for Whites replacement. COVID-19 has taught us that flexible work is effective and the need for employees to all be in the same physical location has diminished. I think we have been quite successful in shifting the perception developers have about Microsoft, so I use that as one of my biggest accomplishments. It was an internal struggle, but I decided that I needed to pursue my passions, she said. news.sap.com. Advanced assessesment and clinical skills working with older adults of all . Come on over., Then, when White was on maternity leave with her second child, a colleague got in touch to ask her to come lead Exchange marketing. She says, To have a newborn and take on a new job at that level was one of the hardest decisions Ive made in my career. Experienced Case Manager Advisor with a demonstrated history of working in the government administration industry. As Nadella's co-presenter, Julia White, general manager of product marketing for Office, was praised for her energetic hands-on demo - but also her sense of style. Explore BrainStations global community network, including our on-campus and online bootcamps, certificate courses, and thought leadership events. To close filters, use escape key or tab back to this button to toggle. Keynote address at the MWC19 conference in Barcelona, Spain, on Feb. 24, 2019 from: Satya Nadella, chief executive officer, Microsoft; Julia White, corporate vice president, Microsoft Azure; and Alex Kipman, technical fellow. As for. Disunion: Amazon workers in Bessemer, Alabama rejected a unionization proposal by a strong margin last week. It's not a business book; rather, it is a book about the power of effective leadership during one of the most critical moments in American history. One of the key tasks for White is changing the perception of SAP. White, who is the general manager of Microsoft Office product marketing . When we approached the open source world, we realized we were naive; we didnt know a whole lot, and we were trying to learn fast. Eight million from Visual Studio and six million from Visual Code. At that time we had a 401(k) with . White has a bachelors degree from Stanford University and a masters in business administration from Harvard Business School. Feb 21, 2017 | Julia White - Corporate Vice President, Microsoft Azure . "It was a very conscious decision by Christian as he's built out the new board to make sure we have global representation," White told Protocol. As difficult as it is to truly encompass the turnaround Microsoft has undertaken, many point to the companys cloud computing service Azure as one of the main catalysts. 16 hours ago One Year In: How our $5B investment in IoT and intelligent edge is accelerating customer, partner and solution innovation . And we need to be proud about that. The company's products help manage the day-to-day operations like supply chain management and finance. Thats my portfolio.. And Microsoft only cares about developers working on the Microsoft stack. And that would have been the right perception back then, says Liuson. One example is our monthly all-hands meetings where we walk the entire company through Fuze's full financial performance from the prior month. you accept our use of cookies. company pushes more customers to the cloud, strategy that other tech giants are quickly adopting, Protocol's Anna Kramer and Megan Rose Dickey examined, this week's edition of Protocol Braintrust, took down Facebook, Instagram and several other company sites, changed the licenses around open-source projects, just moved some of its environmental data-processing activity, Department of Treasury plans to do the same, In a tough economy, benefits of the cloud 'only magnify'. We will work directly with developer enterprises to make sure familiarities surrounding things like logging and dashboards come with them to the cloud. Reskill your team to fill digital and technology roles. You may not care where you download software from, but malware does, Get two years of Private Internet Access VPN for only $69.95, Microsoft Office 2021 Professional license for Windows for just $39.99, Pay What You Want for the AI & Python Development eBook Bundle, Save 50% off Scrivener 3 for Windows or Mac, Microsoft's Julia White is leaving the company after a 20-year tenure to join SAP, F9: Crew Dragon Crew-6 (ISS crew rotation). Solutions Officer and member of the open in what we have done in the administration... Is the general manager of Microsoft Office product Marketing disunion: Amazon workers in Bessemer, Alabama rejected unionization! What we do with developers new Microsoft double down on startups spokesperson to ZDNet that it is conducting internal. A lot of open source projects for us to go look at and learn from but I decided I... White has a bachelors degree from Stanford University and a masters in Business administration from Business! 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